The New Zealand Rugby Union (NZRU) and the New Zealand government are taking dramatic steps to ensure their holding of the 2011 Rugby World Cup is deemed a success and avoids becoming a financial disaster.
The revealed 'action plan' has been put together in light of the gloomy economic predictions regarding the potential losses of Rugby New Zealand 2011 Limited (RNZ 2011).
RNZ 2011 boss Martin Snedden is budgeting for a loss of around NZ$40million from the sport's showpiece and the figures are a major embarrassment to both the IRB and NZRU in light of the fact previous tournaments have grossed massive amounts of money for event organisers.
The most shocking part of the 'action plan' from the NZRU is that players on this Autumn's European tour are being asked to beg and busk during their spare time to help raise extra funds. Coach Graham Henry has confirmed that he has related to his players that they will be expected to put in a lot of hours 'off the paddock' in helping their country to achieve some level of financial stability.
For the full story click here.